Social Media Facts
77% of social media marketers say social media marketing has been somewhat to very effective for their company this year.
98% of marketers say Instagram is the most influential platform for influencer marketing, which is 44% higher than Facebook
Videos get 21.2% more interactions compared to images and 18.6% more interactions compared to carousels.
90% of people on Instagram follow a business.
Two out of three users are likely to buy something on TikTok while using the app.
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